1 . Is not going to start a layout without having a concept/idea.
Prior to starting, ask yourself: who all is I designing this for? What are the target's preferences? How am I going to make this kind of better than the client's competition? What will always be my central "theme"? Would it not revolve around a certain color, a specific style? Could it be clean, grubby, traditional, modern day etc .? What will be the "wow factor"?
Then, before jumping to your favorite component - sitting everything out in Photoshop, right? - take a sheet of paper and sketch your idea. This will help to you plan the factors better and get a standard idea of if an idea would work or not, before you invest too much time designing in Photoshop.
2. Don't obsess over the fads.
Shiny switches, reflections, gradients, swirls and swooshes, grubby elements -- all these will be staples in contemporary web page design. But with almost everything else, moderation is key. If you produce everything bright, you will end up just simply giving your visitor a great eye sore. When the whole thing is an accent, almost nothing stand out ever again.
3. Avoid make all sorts of things of equivalent importance. www.centrodentaleemmedue.it
Egalitarianism is desired in modern culture, but it wouldn't apply to the elements in your web page. In cases where all your headlines are the same level and all the images the same level, your visitor will be puzzled. You need to immediate their look to the web page elements within a certain buy - the order worth addressing. One topic must be the primary headline, as the others might subordinate. Generate one picture stand out (in the header, maybe) and keep the others more compact. If you have multiple menu relating to the page, choose one is the main and bring the visitor's view to it. Build a hierarchy. There are numerous ways in which you are able to control the order in which a visitor "reads" a web site.
4. Tend lose sight of the features.
Don's simply use components because they are pretty - provide them with a legitimate place in your design and style. In other words, can not design by yourself (unless you are making your personal websites, of course), nevertheless for your consumer and your user's customers.
5. Don't try yourself excessive and all too often.
It's easy to get tricked in reusing your own portions of design, especially once you have to master these to perfection. But you don't want your stock portfolio to mimic it was made for the same client, do you? Make an effort different fonts, new types of arrows, borders designs, layer effects, color schemes. Find alternatives on your go-to elements. Impose yourself to design another layout with no header. Or perhaps without using polished elements. Break your practices and keep your lifestyle diverse.
6. Don't overlook the technology.
When you're not normally the one coding the web page, talk to your coder and find out how the website will be implemented. If it is going to be all Flash, then you want to take advantage of the greater possibilities for the design and not make this look like a typical HTML site. On the other hand, if the website will probably be dynamic and database-driven, you don't want to get as well unconventional considering the design and make the programmer's job unachievable.
7. Tend mix and match totally in accordance with numerous structure elements to please your client.
Rather, offer your expertise: make clear how varied elements seem great in a certain context but don't work in another one or in combination with additional elements. That's not to say that you shouldn't listen to your client. Take into account all their suggestion, yet do it with their best interest. In the event that what they advise doesn't work design-wise, offer justifications and alternatives.
8. Don't use the same boring stock images like all others.
The cheerful customer support representation, the good (and political correct) organization team, the powerful young leader -- they are just some of the stock photography industry's clich? s i9000. They are sterile and clean, and most of that time period look thus fake that could reflect a similar idea within the company. Instead, try using "real people", or search more difficult for creative and expressive inventory photographs.
9. Don't make an effort to reinvent the wheel.
Getting creative is your job description, but avoid try to get creative with the tasks that should change. Which has a content serious or a portal-style website, you want to keep the nav at the top or perhaps at the remaining. Don't change the names for the purpose of the standard menu items or perhaps for stuff like the shopping cart software or the wish list. The more time subscribers needs to find what they are trying to find, then more likely it is they are going to leave the page. You are able to bend these rules at the time you design to get other creatives - they are going to enjoy the unconventional elements. But as a general regulation, don't get it done for other customers.
10. You inconsistent.
Stick with the same fonts, borders, shades, alignments for the entire website, unless you have solid reasons to refrain from giving so (i. e. in case you color-code several sections of the site, or for those who have an area focused on children, where you need to work with different fonts and colors). A good practice is to build a main grid system and make all the webpages of the same level in accordance with it. Consistency of elements provides the website some image that visitors might be familiar with.